Emirates app hits 20 million downloads with “power features” driving strong consumer uptake

As the race for “share of mobile” continues, Emirates marks a major milestone with 20 million downloads of its mobile app on the back of a strong mobile and digital strategy that has led to solid consumer uptake particularly in Africa, GCC and Asia.

Catering to its global customer base, the Emirates app is available in more languages than any other airline app in the world, with full features set in 19 languages including Arabic and Mandarin. Available on Apple Store, Google Play Store and most recently the Huawei AppGallery, it is amongst the highest rated airline apps in the world.

In line with its “Fly Better” promise, the airline continually invests to deliver the best possible customer experience whether onboard, on the ground, or online.

Innovations and “power features” launched on the Emirates app in the past 18 months

In addition to features and functions, Emirates has also prioritized the improvement of site speed, as it is a major determinant of customer satisfaction with their online experiences. According to https://www.webpagetest.org/, Emirates.com is now among the fastest airline websites globally, in particular when accessed via a mobile device on 3G and 4G.

Other fast facts on Emirates’ app: